Without a doubt, Snapchat is one of the best social media platforms where people monetize their business through videos. This platform has over 332 million daily active users and it has been in existence for the past 11 years with annual revenue of $2.5 billion. Out of other social media platforms, Snapchat has stood out in terms of making quality videos. There are 3 ways to make money on Snapchat.
This platform is far beyond taking pictures and recording videos for fun, but do you know that you can create productive content out of the pictures and videos you make on this app? and within 24hrs you can start making money from your videos if it goes viral.
There are endless opportunities that require a bit of work in starting a business or making money online before you begin to earn. How does your snap generate money for you? Here are 3 Ways to Make Money on Snapchat(2022);
1. Advertise your product and services to earn money
The simplest way to earn money on Snapchat is to advertise your product and service to increase sales. Instead of making use of Snapchat ads, which involve payment just to get an audience, marketing on Snapchat takes a different turn where you can share the links of the products and services to your audience since Snapchat has a lot of daily active users worldwide. Use your snap for the advertisement of your products and services to make your brand become a public business. Unlike Instagram and Facebook, Snapchat is one of the best platforms for affiliate marketing, without running Snapchat ads if you have a good number of Snapchat followers there will be an increase in your income.
2. Introducing Spotlight
Spotlight is a feature on Snapchat that was introduced in the year 2020, and is an entertainment platform on Snapchat for content creators. Spotlight is known for its high-quality content for creators and short film video content, regardless of your followers. It is a 60 seconds video which users create. Based on the algorithm, the spotlight generates over a million dollars for the best 60 seconds clip based on unique view count and popularity. There are four factors for Snapchat to show spotlight videos which are unique video views, shares, screenshots, and view time.
How to use Spotlight
- First, open Snapchat and choose the filter and music to create a video.
- When you you finish watching the video, there is an icon on the bottom right corner of the screen, click on ‘Send to.
- Click on ‘Spotlight’.
- Tap on #AddTopic, to include a relevant topic, the essence of this feature is for Snapchat to categorize the video for your audiences.
- Click on the avatar in the top left corner, to view your spotlight snap to see the views you have.
3. Get paid for posting Ads on your Story
This method is the most straightforward way, if you have a lot of followers on Snapchat, brands are looking for influencers with legit followers to post their links, product, or services on their stories in order to get more clients worldwide. If the brands you advertise for, get a lot of clients from you, you can become their Ambassador. There are so many tips on how to increase your followers, like sharing your profile link to other platforms like Facebook and Instagram, you can also use Snapchat ads.
Unlike other social media platforms that pays their influence based on views. For example, YouTube pay based on views. Snapchat has created a lot of revenue to generate income, either you promote others brands if you have a lot of followers or you promote your product or service which can help you reach your audience.